LifePoint Health
LifePoint: Poison Butt
An animated spot in which an arm in a plaid sleeve reaches for a roll of toilet paper hanging from a tree in a night forest, followed by a phone search for urgent care with red-spotted hands. One of seven short spots made by IV Studio in Nashville for LifePoint Health. Leo Campasso is credited as one of the animators of the campaign.
Credits
- Client
- LifePoint Health
- Creative development
- IV Studio
- Executive producer
- Samuel Cowden
- Executive creative director
- Zac Dixon
- Creative director
- Taylor Blair
- Producer
- Rebekah Ratliff
- Illustrator
- Esther Lalanne
- Animators
- Leo Campasso, Michael Cribbs, Taylor Blair
- Designer
- Taylor Blair
- Music and sound design
- Jeff Moberg